OpenAI's "Sora" Launches Publicly — Available to ChatGPT Plus and Pro Users

On December 9, 2024, OpenAI publicly launched “Sora Turbo,” a faster version of “Sora,” which had been unveiled as a research preview back in February, as a standalone product at sora.com for ChatGPT Plus and Pro users in the U.S. and Canada. It was included at no additional cost within the ChatGPT Plus plan ($20/month), a moment that suddenly made text-to-video generation broadly accessible.

Details

• Differences by plan: Plus users get 480p resolution, while Pro users ($200/month) get 1080p resolution and priority generation with up to 500 videos per month
• Generation specs: Supports resolution up to 1080p, videos up to 20 seconds long, and landscape, portrait, and square aspect ratios. Users can extend, remix, and blend their own material, or generate entirely new content from scratch
• Pricing: No additional charge for Sora itself — it’s included as part of a ChatGPT Plus account
• Availability: Available in nearly all regions where ChatGPT is offered, though the UK, Switzerland, and the European Economic Area (EEA) were initially excluded

What happened next

The public launch of Sora Turbo was a turning point that put video generation AI directly into the hands of everyday consumers. The following September, in 2025, a new model with social features, “Sora 2,” along with an iOS app, drew even greater attention to Sora.